In a world of digital content, graphic design is key to successful visual communication. To create exceptional designs, a designer uses different visual arts, typography skills, images and layout techniques to both captivate and communicate clearly. As we move into an era of increased digital content consumption and decreasing attention spans, visual design adds character and expression to content which would otherwise lose the reader’s attention quickly. Graphic design and animation facilitate assimilation of content more quickly than ever.
With the emergence of disruptive technologies like Augmented Reality, Virtual Reality, and Mixed Reality, the effects of Graphic Design and 2D and 3D Animation only gets elevated. Design and Animation are poised to gain a lot of attention and will become a critical success factor for developing impactful content and a core component for content experience design. A well-designed content experience will captivate, engage and immerse a user, and in a learning context will drive better learnability.